The first think I look at, when checking the analytics of a website, is the bounce rate. This is the percentage of visitors who enter the site and then leave again without viewing any other pages, often within a matter of minutes. My aim is to keep the bounce rate as low as possible. And to do that, the site needs to engage with each and every website visitor as quickly as possible.
Source: teachingmycalling.blogspot.com via Kelly on Pinterest
So – how do you optimise your website for visitors? Below are four hints to help you achieve a successful website design for your business.
1. Design with your audience in mind.
2. Make your site easily navigable.
3. Ensure that your information is clearly communicated.
4. Leverage your site’s content with links.
I’d like to think that I can create something worthwhile. Maybe not a Colesseum that will stand for thousands of years, but perhaps the online equivalent, with an effective website that will stand the test of time. And the way to keep it effective is to ensure my vistors don’t leave at the first available opportunity.
